“Other things may change us, but we start and end with the family.”
Family is everything to us! It inspired us to create a brand that encompasses the values and culture we grew up in. We are 3 Arab-American Siblings that want to bring a little part of our family into households across the world. Thus, the name USRA (أسرة) was chosen which means "family" in the Arabic language.
USRA is more than just a brand, USRA is a growing family!
-Neven, Sara, and Ahmed Abushaban